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Brown becomes the new black

Brown becomes the new black

Brown is reinventing its image and establishing itself as a must-have color of the year. Why is it so popular? Its ability to provide comfort and elegance, while adapting to a wide range of styles. This shade reflects an era in search of sustainability and a connection with nature. In this guide, discover our tips for mastering the art of wearing brown and relegating black to the background.

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Mocha Mousse, the color Pantone 2025

With the choice of Mocha Mousse as color Pantone 2025, warm, earthy shades take center stage. Timeless and versatile, brown is making its mark in fashion collections, designer interiors and advertising campaigns. Mocha Mousse is the essential shade for a soft approach to brown.

How to wear brown?

Brown lends itself perfectly to the game of monochrome by combining different shades such as caramel, chocolate or taupe for an elegant, coherent look. Our advice? Opt for a combination of loose-fitting pants and a brown turtleneck sweater, paired with matching accessories, and you're done!

If you're intrigued by the mystery of monochrome, let us guide you through our tips for adopting this trend with confidence.

If you'd prefer to focus on one centerpiece, choose strong pieces like a brown leather midi skirt or an oversized camel coat that will instantly transform your look. Rely on rich textures such as leather, suede or cashmere to sublimate brown hues: a cognac suede jacket or chocolate wool sweater bring effortless elegance.

For a more understated approach, add brown accessories like a thin leather belt, ankle boots or a handbag for a refined touch.

Finally, adapt your choices according to the season: in autumn-winter, prefer brown tweed coats, scarves or pants, while in spring-summer, opt for flowing dresses, light blouses or linen shorts color hazelnut. Complete your seasonal wardrobe by adopting the 16 fashion trends for this autumn-winter season.

The 4 winning combos from colors

Leather jacket brown and a pair of brown santiags
Brown leather blazer and brown boots

#1 Orange and brown

Orange, with its warm vibrancy, infuses brown with energy and recalls the golden hues of autumn landscapes. This combination creates a fascinating visual contrast, bringing warmth and dynamism to any outfit. For the perfect autumn look, pair a terracotta-orange wool sweater with brown pants.

#2 Blue and brown

Shades of blue, such as navy or turquoise, offer a fresh touch to brown, while creating an elegant, bold contrast. The marriage of the two colors evokes a perfect balance of warmth and depth. For an elegant outfit, opt for a navy blue blazer over dark brown jeans, complemented by black leather loafers. Alternatively, opt for light blue denim, a brown handbag and white Sneakers .

#3 Grey and brown

The gray and brown combo offers understated sophistication, ideal for office wear or an elegant evening out. For a chic approach, pair light gray pants with a brown silk blouse and black pumps. If you're looking for a more casual style, a mottled gray sweater with dark brown jeans and leather ankle boots will add just the right amount of modernity to your look.

#4 burgundy and brown

Burgundy, with its deep, rich hues, blends perfectly with brown to create a bold, warm ensemble. For an elegant look, combine a brown dress with a burgundy scarf and matching leather ankle boots. If you prefer a more casual style, a burgundy flannel shirt over light brown pants, accompanied by leather Sneakers , will offer the perfect balance between comfort and elegance.

Which brown piece is right for you?

A brown suede bag is a great place to start. It adds a sophisticated, warm touch to any outfit, while being versatile enough to suit different occasions, from casual to elegant.

A soft, comfortable wool sweater is the perfect way to indulge in brown. This piece will quickly become a wardrobe staple, and can be paired with many different pieces: gray skirts, blue jeans, green accessories...

A flowing blouse in a light brown or caramel hue can bring lightness and fluidity to your outfits. Wear it with black leather pants or a denim skirt for a more casual look. It's an easy-to-integrate piece, adding a feminine, elegant touch while remaining versatile.

To go further: Discover 5 other alternatives to black to create successful trendy looks.

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