How to adopt the tote bag or the basket in everyday life?

Why are baskets and other shopping bags so popular? Certainly thanks to Jane Birkin and Brigitte Bardot who, for years, appeared with allure in the streets of Saint-Tropez, basket in hand. Whether you are nostalgic for the blessed era of the yéyé years or simply looking for the most trendy bag, the tote bag is the fashion accessory to integrate into your collection. Whether it's made of canvas or straw, it's undoubtedly the piece you need to walk between the market and the most exclusive straw huts, as soon as the sun takes its place in the summer.

The perfect bag: the bohemian-inspired tote

This beautiful and practical bag allows us to store the vegetables we buy at the local greengrocer's as well as the pretty shells we pick up on the beach. A bit of a tote bag, the tote is the ideal casual bag that allows us to take everything we want with us.

• In everyday life, we rely on a basket or a large bag with comfortable handles to be able to take it everywhere, without the slightest effort.
• For the evening, we like to bet on smaller and more worked models of tote bags for a more dressed up effect.
• As far as colors is concerned, we go for natural tones with possibly a few small colored touches (but without overdoing it), to stay in a bohemian-chic spirit.

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How to find the perfect basket?

It seems that the summer season animates in us the same desires: to scour the markets and other stores of the seaside to find the perfect basket, the one we have dreamed of for years. But where does this love of baskets and other straw bags come from? Certainly in memory of the days of market with our grandmother, or still of the photos of vacations of our mom at the dawn of her 20 years, posing proudly in a mehari in edge of sea.

For a few years now, baskets and other bags made of straw or raffia have made a remarkable comeback on the catwalks, for our greatest pleasure. Whether they are designed to accompany us to the market or subtly worked to accommodate our evening outfits, these are definitely bags that we will not leave the summer.

• To find the perfect basket, we bet on the classic straw version, where the material is enough on its own.
• For the day, we love a basket with fine details and delicate, in a casual chic spirit, always a bit bohemian.
• If you want to find the perfect basket for the evening, choose original shapes or a miniature version, for a fashionable nod.

The canvas tote bag, a must-have for vacations

Cousin of the city tote bag, the canvas bag has long been described as a practical bag. But, for a few years now, fashion designers have given it back its letters of nobility by appropriating it in a more modern spirit, in order to make it a must-have fashion piece of our wardrobes. Today, great houses like Isabel Marant or Marc Jacob have made this bag a signature piece, which goes perfectly with all our outfits. From Gigi Hadid to Kendall Jenner, all the it-girls seem to have succumbed to the trend too.

• To choose a beautiful fabric tote, we focus on the details: leather handles or embroideries worked to enhance the spirit "back from the market" is an indicator of the fashion potential of this model.
• In an even more trendy spirit, you can choose your tote bag in a mini version, to be worn on the shoulder. Ideal for the evening, this version of the fabric bag will allow you to add that little "one-knows-what" to your light clothes.
• In terms of materials, we obviously rely on natural fabrics that recall nature in a bohemian spirit