RE/DONE

Upcycling in fashion is RE/DONE... Making ultra-desirable new from mythical old, in other words, giving a second life to cult pieces from the last century. This is the genius intuition of Sean Barron and Jamie Mazur. The founders of the label have thought of vintage denim enthusiasts by reinventing the iconic jeans of the 50s and 60s of the famous brand Levi'sto make them fit our time. At RE/DONE, the denim fabric has an inimitable patina, the perfect wash that can never be reproduced even after thousands of passes in the machine, marks of the past preciously preserved, like so many heroic scars ... A basic raw material of exception, entirely reinvented by modern cuts, meticulously adjusted in the workshops of Downtown Los Angeles. Anchored in a sustainable development approach, manufacturing is done with respect for the environment, with controlled water management and without suspect chemicals. Each RE/DONE jean is unique, the opposite of a standard mass-produced product. You choose your own, like Leandra Medine of the Man Repeller blog, who is lucky enough to have a model named after her, the Leandra. Each pair of jeans has already had a life, each carries its own story and invites you to write the next one, yours. Probably the trendiest recycling story on the planet...