Heron Preston

In the "talent to watch" family, we ask for... the creative director, designer and DJ Heron Preston. Having worked for Nike and as a consultant for Kanye West and his Yeezy brand, the American artist from San Francisco brilliantly mixes street, workwear and couture cultures in his colorful creations. In 2016, he made a name for himself with his "UNIFORM" collection, a series of recycled uniforms for New York's cleaning services, and launched his own brand in 2017. Proud representatives of the post-internet generation, Heron Preston clothes mix workwear silhouettes with frank visuals and colors vivid - just like fluorescent orange, the designer's favorite hue. A path and codes that are reminiscent of a close friend of the designer, Virgil Abloh, founder of the brand Off-White and now artistic director of Louis Vuitton ...